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Material Maintenance

Each product has specific care instructions listed on its label and product page. For most natural fabrics, we recommend gentle hand wash or dry cleaning. Avoid soaking or machine-drying delicate materials.

We use high-quality dyes, but natural fabrics may gently mellow with repeated washing. To retain vibrancy, wash with mild detergent in cold water. Always dry in shade and avoid harsh chemicals.

Many of our cottons and linens are pre-washed to reduce shrinkage. However, minimal shrinkage is natural with pure fabrics after first wash. Follow the care label to preserve the garment’s fit and finish.

We work with artisan-crafted and natural fabrics, so slight variations in texture are normal. These differences add to the uniqueness and charm of each piece. No two garments are exactly alike - and that’s intentional.

Craft & Philosophy

Our garments are proudly made across India, with an emphasis on regional craftsmanship. Each piece reflects local skill and cultural nuance. We work closely with small units and independent makers.

We focus on fine fabrics, nuanced tailoring, and timeless design. Every silhouette is built for wearability, movement, and understated elegance. Our pieces are meant to be cherished - not just worn.

Yes, we work with partners who value fair wages, safe working conditions, and conscious practices. We keep production transparent and human-scaled. Our goal is beauty built with integrity.

We draw inspiration from culture, climate, and conversation. Styles evolve slowly, with attention to detail and seasonal rhythm. The idea is to create clothes that feel personal, intuitive, and quietly bold.

Account & Support

No, you can check out as a guest without creating an account. However, having an account lets you save addresses, and view past purchases. It makes your experience more convenient over time.

Click on the ‘Forgot Password’ link on the login page to reset it. Follow the instructions sent to your registered email. If you face any issues, our support team is happy to help.

You can reach us via email which is provided on our website. We try to respond to queries as quickly as possible. For urgent concerns, we suggest using the mail option during working hours.

Yes, log in and go to your account settings to update your contact details. Make sure to verify your new email or number if prompted. These updates help ensure smooth order updates and communication.